Kohler / Case Study
Kohler’s industrial engine division needed to highlight their success with heavy equipment manufacturers. They needed a company who could visit rural and urban settings showcasing their engines in use, the value they provide their clients and their client’s customers.
Their in-house team was buried. Their agencies were more expensive than the budget allocated for the initiative. We showed them we could produce a series of videos that would be no more expensive than the cost for their internal team and would collaborate with their agency for brand message. In this example, we show how OXBO equipment and Kohler engines ensure farmers are able to harvest their valuable crops timely and consistently.
Of course, these same farmers were very reluctant to interrupt their harvest to provide Kohler and OXBO a testimonial video. We won them over when they learned they’d we’d simultaneously produce a video showcasing the advanced technology they’ve invested in to bring better and fresher produce to market. Today, some of North America’s largest farms highlight Kohler as a partner in their success and in their business overview videos.